I’m John — a product design leader based in Nashville, TN

About me

I am a product designer and strategist with a diverse UX and product management background.

I was born and raised in Northwest Ohio and moved to Nashville in 2011, where I live with my wife and two children.

Experience

Bachelor of Business Administration

Belmont University

Graduated May 2015

UX/UI Bootcamp

Memorisely

Graduated July 2023

Line Lead

Founder and CEO

July 2025–today
Line Lead is a voice-first execution system that enforces your standards on the floor, on every shift in real time. I vibe-coded a demo where the Line Lead agent would troubleshoot a broken ice cream machine, which won the business of McDonald's. More to come soon.

Delta Bravo AI

Director of Product

January 2025–today
I joined Delta Bravo to help them productize their contract machine learning business, which led to the design, development and release of 3 products in 3 different industries within 8 months. You can learn more about what we're working on here.

Storyboard

Director of Design

August 2021 - November 2024
My team at Storyboard was tapped to bring AI-driven audio tech to bear on the problem of broken communication between truck drivers and their dispatchers. We designed and developed and bespoke hands-free interface (think Siri for truckers) to allow drivers to communicate with their support staff without pulling over. Give it a try!

Midwest Muscle Nutrition

Co-Founder and CEO

May 2021 – March 2025
As a former collegiate athlete, I understand how difficult it is to get enough protein in your diet. We developed a patent-pending process for producing an ultra-high protein bar with a record 41 grams of protein per serving. I have developing the brand as an ode to the gritty, wholesome persistence of the Midwest, where our manufacturing facility is located not far from where I grew up.

Contour Airlines

Manager, Marketing and Distribution

November 2015 – August 2021
I was fortunate to start my career in the playground of a start-up airline environment. Contour exists to serve small town America with world-class regional jet service. I led a team that was responsible for the design and implementation of the digital product and ticket distribution, including fun side projects like designing Contour's aircraft livery.

Want to create something awesome? Drop me a line.

→ john@linelead.io